So, with the big V-Day upon us, it’s likely you’ve been contracted to do a Valentine’s Day promo of some kind. Maybe it’s a television commercial, or an an after-school special video for a school production. Whatever the end goal, you’ll need some Valentine’s Day or romance-related music licensing to get your promo to the [...]
Last year, BMI took some time to interview their Vice President of Digital licensing, David Levin, regarding the changing scope of music licensing in the digital age. As you likely know well, BMI is a powerhouse in the music industry, connecting the music creators with the businesses that want to utilize their music and -- [...]
What’s your favorite television program? Is it a drama, comedy, cartoon or reality series? Now, really take a moment and think about your favorites scenes from that show. How different would they be if the soundtrack changed? It’s likely that the entire message would be lost if the music was drastically altered. This is why [...]
It’s a new year, and if you’re trying to shed some holiday pounds or stay in shape, you are not alone. The new year is the perfect time to set goals, and many people tend to join a gym in the first month of the year to facilitate this. However, about 80% of people that [...]
Welcome to the end of 2017, and the beginning of 2018: Happy New Year! What an exciting and enchanting time of year. It’s time to begin again, a fresh start… a chance to make the most of the upcoming year by starting out on the right foot. But before the New Year begins, we must [...]
2017 has had a lot of ups and down across the entire globe. It’s likely you’ve had your fair share of personal successes and challenges as well. In any event, we are grateful to be here another year, and to have enjoyed serving you and your business during it. One thing we like to do [...]
It’s official! The holiday season is here! Now, whether that brings you delight or angst, it still doesn’t hasten its arrival. Are you ready for the holiday shopping madness? More importantly, do you have music licensing for your holiday-related productions? This is the time of year when your television is oversaturated with tons of commercials [...]
The world of film and television has seen many incredibly talented and successful female directors. It is, however, a typically male-dominated industry. This can make it difficult for female TV directors to break that glass ceiling, regardless of how talented they may be. Thankfully, networks like NBC are taking steps to give more female directors [...]
One thing that unites us all is music. We all have those experiences where we just can’t relate to the music from the past, present or future. But let’s face it, all of this music has its place in how different genres have been molded into what they are over time. If you’re making a [...]
When promoting a business or selling a product, any video collateral you create will be incomplete without the right soundtrack. It’s important that you have a music licensing contract in place so you can access the best tracks for any production. So, next steps… what kind of promotional videos are currently coming down the pipeline [...]
